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Admissions funnel

What it is

A summary of how many enquiries become applications and enrolments.

Why it matters

Shows where prospective families drop off, so the school can act.

When to use it

Leaders check it to judge which channels and stages work best.

Who uses it

Administrator

  1. Sign in as Administrator (see Signing in).
  2. In the left menu, click Admissions to open it.
  3. Click Admissions funnel.
Admissions funnel
Admissions funnel · click the picture to enlarge
  • Sections on the page: Applications by stage, Exited without converting, Filter the CRM report, Conversion funnel, Source attribution, Campaign ROI, Counsellor performance.
  • The list has these columns: Stage, Reached, From previous, From enquiry, Source, Enquiries, Applications, Enrolments, Conversion, Median days to enrol, Campaign, Spend. Click a column name to sort by it.
  • 2026-27 — does what it says on the button.

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